Scott Griffiths

CEO - 18/8 Fine Men's Salons

Professor - Grazadio School of Business and Management - Pepperdine University

The University of California Irvine - Chief Executive Roundtable

Member - Luxury Council / Board - The Surf Heritage Foundation



If you believe as I do that life is something special and becomes more special when we squeeze as much nectar from it as possible…then this site is for you.

If you know that to be curious is to be interested, and to be interested is to be interesting; and if you believe that education comes from books and your experiences... then this site is for you.

If you enjoy the arts, cooking, and excellent foods; if you appreciate a handmade super-180 suit, a fine 25 year old Macallan’s with a vintage Cohiba; if you travel to other countries to learn their languages and cultures; and if you believe that business is what you create and build, not just what you manage…then this site is for you.

Along with my team and our readers, I will be posting interesting, intriguing, and useful articles on art, wine, spirits, travel, restaurants, and grooming, along with great recipes for guys and features exploring the subject of renaissance men. This site is for you as interesting and intriguing men…and men on the path to becoming more interesting and intriguing...

Ask Alexa



In our newest column, Alexa will be offering the advice you need to become an 18/8 man; that man who is well-versed and cultured, who knows how to impress and captivate a smart woman, and who wants to be the best that he can be.
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Men want to be appreciated; women want to be adored, but also adorned. It’s that simple. But what does it mean to adore? And, what does it mean to adorn a woman? Adore may be a term most are more familiar with and an easier subject to understand. Adore is the way your eyes light up when you look at her; the things you do to make her feel special; how you listen; how you hold her hand in public because you are proud of her; how you’re willing to change to show your flexibility. You may think these gestures are old fashioned, even corny.  But women still love it, because all we really want  to know is how much you care. What makes us the happiest is when we know you think about us more than yourself and we feel as if you believe that our happiness is your peace of mind.

‘Adorn’…that’s a little more complicated. So what does it mean to adorn that special person in your life? The definition of adorn is ‘making something more beautiful or attractive’. Maybe you interpret adorn as buying her something expensive. However, although women greatly appreciate nice gifts, that will not win or keep her heart. The true meaning of adorn comes from giving something of yourself that she can keep – because it is a piece of you.  And because it was special for you it will be very special for her. It all comes down to the meaning of things and the value it brings. Some things may have no financial value, but it is the story and heritage that makes it priceless.

For example, a few years ago one of my friends received this piggy bank sculpture from her boyfriend. His brother had made it and it was beautifully decorated with puffy paint in small swirls forming a very intricate pattern; so perfect and precise it was hard to believe it was handmade. Clearly an amazing piece of art, the result of many hours of hard work. When she received this gift she couldn’t have been more appreciative, having described it as the most special gift she had ever received from her significant other. She knew how incredibly important the art piece was to her boyfriend and the fact that he had chosen it as a gift for her. The gesture had more meaning and more value than any expensive present she could’ve received.

So back to you, my 18/8 Man.  Do these things.  Never cease to adore her and give her something special from your heart so she feels adorned. 

I promise that you will feel appreciated and you will have a deep and enduring love.

-Alexa