Scott Griffiths

CEO - 18/8 Fine Men's Salons

Professor - Grazadio School of Business and Management - Pepperdine University

The University of California Irvine - Chief Executive Roundtable

Member - Luxury Council / Board - The Surf Heritage Foundation



If you believe as I do that life is something special and becomes more special when we squeeze as much nectar from it as possible…then this site is for you.

If you know that to be curious is to be interested, and to be interested is to be interesting; and if you believe that education comes from books and your experiences... then this site is for you.

If you enjoy the arts, cooking, and excellent foods; if you appreciate a handmade super-180 suit, a fine 25 year old Macallan’s with a vintage Cohiba; if you travel to other countries to learn their languages and cultures; and if you believe that business is what you create and build, not just what you manage…then this site is for you.

Along with my team and our readers, I will be posting interesting, intriguing, and useful articles on art, wine, spirits, travel, restaurants, and grooming, along with great recipes for guys and features exploring the subject of renaissance men. This site is for you as interesting and intriguing men…and men on the path to becoming more interesting and intriguing...

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In our newest column, Alexa will be offering the advice you need to become an 18/8 man; that man who is well-versed and cultured, who knows how to impress and captivate a smart woman, and who wants to be the best that he can be.
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A new report in the Deloitte Review shows how companies are already using gamification to motivate employees and attract consumers.

One company, Opower, seeks to make using less energy something that’s social and easy to do.

They do it by producing home energy reports that show how much more or less power you used than your neighbours, along with ways to cut down.

The company combines those reports with an online platform where users can share ideas and earn points and badges. All the while, the company is saving people money and producing data that helps utilities promote energy efficiency

It’s coming to your workplace too. In 2011, Facebook began using a social performance platform called Rypple. The platform shows visible goals and objectives on individual profiles, provides real time feedback to employees, and displays badges for accomplishing objectives or gaining skills.  

The key for these programs is to remain authentic; providing awards that nobody cares about, or making real tasks seem frivolous won’t help a business.  

The trend will accelerate dramatically in coming years, becoming a $2.8 billion dollar business by 2016. 70 percent of Global 2000 businesses are expected to incorporate the practice by 2014.

  1. theeighteeneightman posted this